With pun-filled taglines like “Halal, can it be me you are looking for? ” and “You had me at halal, ” Muzmatch might appear like merely another quirky app that is dating but there is a great deal more to it than that.
Muzmatch is geared towards finding wedding partners for Muslims all over globa world — also it claims become near to hitting one million users globally.
Running in virtually every country (though it is most widely used into the UK, US, and Canada), the location-based application shows users the essential relevant individuals near them predicated on a “sophisticated algorithm” which considers a variety of factors in line with the information they supply within their pages.
Muzmatch had been the brainchild of 34-year-old Shahzad Younas, A morgan that is former stanley whom told Business Insider he left their task in June 2014 to master simple tips to build apps after he previously the concept when it comes to company.
“I was thinking, ‘Why is no one doing an software for the Muslim market? ‘” he told company Insider. “We did not have anything, we had been nevertheless on websites. “
The audience, and the problem” — something other companies had a lack of expertise in as a Muslim himself, he said he understood “the market.
“For Muslims, wedding is this kind of part that is big of life, ” he explained. “we do not actually date, we marry. “
He included that the Muslim market had been generally speaking “at least 5 years behind the conventional market and dating apps” with primarily web-focused platforms — therefore he decided in order to make Muzmatch mobile-only. Continue reading An ex-Morgan Stanley banker and a 25-year-old engineer created the initial worldwide matchmaking software for Muslims, and it’s really going to strike one million users